Three Unique Personalities . . . One Powerful Combination With a Powerful Marketing Plan Hiring the Right Team of Realtors is the Key! Why is it so important to choose the RIGHT Realtor to market your new community? In today's market, you must have a plan of action to successfully market a new development . Why choose the Kennedy Team to Market your Community? We employ an extensive marketing plan based on proven strategies and innovative techniques, providing developers with a clear competitive edge over the competition. The Kennedys strive to stay abreast of the latest changes and trends in the real estate market. They are committed to promoting professionalism through continued education, and they are very active in numerous professional organizations. They are continuously networking with other professionals all over the country, learning and sharing ideas, research, and referrals. Jeff & Paulia are currently members of the following professional organizations:  Allen F. Hainge CyberStarsTM – an invitation only elite group of REALTORS® nationwide. Membership is limited to agents who lead their market areas in production and customer service with the latest technology marketing tools. Only 200 members nationwide, only 5 in Arkansas, and only 2 in Hot Springs, Arkansas – Jeff & Paulia Kennedy .
 The Council of Residential Specialists is the largest not-for-profit affiliate of the NATIONAL ASSOCIATION OF REALTORS®, with its headquarters in Chicago. It is composed of over 45,000 Certified Residential Specialists (CRS) Designees and Candidates/General Members. The association was created to recruit and retain those REALTORS® seeking the knowledge, tools and relationship-building opportunities needed to maximize their income and professionalism in residential real estate.
 The Real Estate Buyers Agent Council, REBAC, was founded in 1988 to promote superior buyer representation skills and services. An affiliate of THE NATIONAL ASSOCIATION OF REALTORS® since 1996, REBACs membership now numbers well over 40,000 and is the world’s largest organization of real estate professionals concentrating on buyer representation. Members who meet all course and professional experiential requirements are awarded the ABR (Accredited Buyers Representative).
SAREC® The Senior Advantage Real Estate Council, SAREC®, is a community of REALTORS® and related professionals dedicated to serving the real estate needs of the senior consumer. The SAREC® tracks the special issues and needs of senior property owners and provides education to REALTORS® who make seniors an important focus of their business.
 Members of The Greater Hot Springs Chamber of Commerce share a commitment to the area’s economic vitality and quality of life for employees and their families.
 Members of the local Hot Springs Board of REALTORS® (approximately 425 members), and the National Association of REALTORS® (approximately 1,300,000 members).
Remember, In Today’s Real Estate Marketplace . . . It’s all about Competitive Edge! Custom Web site With the exclusive listings to your entire community, we will create a custom web site for your new community. Internet marketing is our specialty and we consider it top priority in our marketing plan! We will purchase a domain name (preferably the name of your community if available), and prepare a custom web site specially designed for your community, thus market your community to the whole world! We will keep the site up to date as the community develops, with new pictures and new information continuously. When changes are needed, you don't have to rely on an unknown webmaster who only works business hours to make the changes . . . we are your webmaster! You will see the necessary changes immediately. We understand the value of a custom web presence with accurate information! Digital Pictures We will take high resolution digital photos of your community using a wi de-angle lens and other photo enhancing lens. We then use professional photo editing software to edit every photo to enhance the color and lighting of your homes’ best features. With “Today’s See it Now Consumer”, good photos are so important. The photos will be used to market your community on the internet, the Hot Springs MLS, home feature sheets, and print media ads. Custom Home Feature Sheets We will design full color, quality home feature sheets for each floor plan. These elegant feature sheets will be given to prospective buyers. We will also prepare listing books, including all information on the community. Just Listed Mail Outs  We design and prepare a full-color property postcard to promote your community through direct mail to potential buyers. Included on the postcard is information directing buyers to your website, in order for them to view the online presentation of your community. On-Line Marketing Today’s technology is here and has changed how buyers search for a home. The National Association of Realtors (NAR) has recently identified that 90% of today’s current home buyers are online looking for their new homes.  An average of over 7 million of them visit the national data base of all MLS listings, Realtor.com every month. The Kennedy Team has a strong presence with Realtor.com with their paid membership. Their sellers’ homes usually show up first with their special enhancements and stand-out from all the other listings.
Your homes will also be listed as “Featured Listings” on our web site, BestofHotSprings.com, and your community will have its own page on our site, directing them to your web site for more information. On average, our web site receives over 90,000 hits each month. Web tracking shows that a substantial amount of these buyers are coming into the site from links on other sites. We realize the importance of linking with dozens of popular real estate sites, to increase the web traffic to the seller’s property online. Photos Sell!! Many Realtors are neglectful of Internet marketing – they still see it as secondary advertising, when all the new NAR data says they are wrong. In addition, marketing online without several photos isn’t marketing. “Today’s See It Now Consumer” wants to view the whole picture. In fact, according to Realtor.com, internet shoppers pass over listings without photos. Hiring us to market your community is a smart choice. Why? Internet marketing is our specialty!! Web Virtual Tours
 If a picture is worth a thousand words, professionally photographed web tours of your homes are worth even more. When you list your homes with the Kennedy Team, you'll receive a high-quality Web Tour that will be linked to multiple websites for maximum exposure. In addition to featuring your homes, the Virtual Tour also includes a wealth of information and value added resources.
Our custom web sites for Developers Are the Ultimate competitive advantage!! We know first hand that the Internet now outpaces classified advertising for attracting buyers to properties and we give our client’s the competitive advantage. We also feature our listings on many other popular real estate websites. Internet users can find you through the following sites, where we directly advertise. . .
www.Realtor.com
www.HotSpringsFirstChoice.com www.HomesShowcaseMagazine.com www.ArkTimes.com www.HotSpringsHomeSource.com www.HotSR.com
www.Craigslist.org
. . . and dozens more of their partner sites. . .
www.BobVila.com www.HGTV.com
www.LendingTree.com www.LivingChoices.com
www.Lycos.com www.HomeGain www.MSN.com
www.CompuServe.com www.AOL.com www.HomeSeekers.com www.Homes.com www. HomePages.com www.YahooRealEstate.com www.HomeDebut.com www.DupontRegistry.com . . . just to name a few.
Thank you!! for Viewing our Marketing Presentation. We appreciate your time. Our goal is to provide the experience, expertise, and aggressiveness to optimize your selling price and minimize your time and inconvenience. We look forward to working with you! Jeff & Paulia Kennedy Debi Jones First Choice Realty 4915 Central Avenue Hot Springs , AR 71913 501.655.6247 - Jeff 501.276.4446 - Debi www.BestofHotSprings.com |